Goal
The goal of this exercise is to practice the skills necessary to create a connection between the conceptual development phase and the representation phase of a project.
Objective
Brainstorm and collect representative artifacts that documents your conceptual ideas, provides comparative research and reminds you of your creative strategy.
Background Reading
- Santoro, Chapter 3, p 75–99
- Santoro, Chapter 4, p 103–125
- Santoro, Chapter 5, p 127–147
- http://en.wikipedia.org/wiki/Brainstorming
- https://www.inc.com/john-boitnott/10-longtime-brainstorming-techniques-that-still-work.html
- http://www.mindtools.com/brainstm.html
Exercise
Choose one of the words from https://www.verywellfamily.com/feelings-words-from-a-to-z-2086647
Using paper and pencil, brainstorm as many associations as possible. Collect as many representative artifacts as practical for possible use and/or inspiration. You may obtain these in any form, two‑, three- or four dimensional representations, objects or experiences.
Upon mounting these collected works, redraw your brainstorming using black marker, leaving space for classifying and organizing your new found collection. Amend you brainstorming as necessary. A precise or exact form is not necessary, but rather a comfortable and personal impact is the goal.
Take a photo of the finished board, as well as the brainstorming, and upload the images to the appropriate D2L dropbox.
Example
- http://www.mostinspired.com/blog/2009/09/16/mood-board-101-branding-and-image-development/
- http://www.webdesignerdepot.com/2008/12/why-mood-boards-matter/
- http://weblog.404creative.com/2007/02/14/website-mood-boards-a-successful-precursor-to-visual-prototyping/
- http://www.pinterest.com/mindbolt/inspiring-mood-boards/
- http://www.pinterest.com/allthingscolor/great-examples-of-mood-boards/
Assessment
- The following rubric posted on D2L will determine assignment score: Exercise Grading
Techniques
Creativity, brainstorming, planning, experimentation,
Supplies
collected material, paper, pencil, marker, mounting board, glue
Deadlines
As defined by corresponding calendar item, dropbox, discussion or content topic description.